As a mission-driven team, Our Companions sought to refine their communication strategy and enhance community engagement. Our collaborative journey began with an in-depth analysis, unraveling the brand's purpose, goals, and vision.
To ensure resonance with their audience, we crafted a comprehensive target market and core values report, outlining the personas of volunteers, donors, and clients. Guided by core values of education, compassion, and dedication, we meticulously designed a brand strategy. This laid the foundation for a new logo design, a user-centric website, and several impactful marketing collateral pieces. Together, we're creating a stronger voice for animal advocacy, reaching hearts and minds across the community.