Patricia Forgione's Realty Network (PFRN) is a boutique real estate brokerage in Westchester County, New York. Our collaborative journey with the PFRN team commenced with an extensive brand development process, leading to an ongoing partnership in executing effective marketing strategies.
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Guided by a well-defined brand strategy, we positioned PFRN as a niche agency with community-oriented agents. As part of our transformative process, we revitalized their brand identity, presenting them with a refined and timeless look adaptable for years to come.
A focal point of this project was crafting an engaging and user-friendly website, showcasing their listings, highlighting their agency, and providing valuable resources for potential clients. Additionally, we meticulously designed a suite of marketing collateral pieces, including business cards, letterheads, sales sheets, and other essential materials.
Our ongoing collaboration with PFRN encompasses marketing consulting, web maintenance, digital ads, and content marketing (social media, blogs, newsletters), all strategically curated to align with their brand positioning. Our overarching goal is to elevate PFRN's local brand awareness, reinforcing the perception that their agents are not only real estate experts but also neighbors deeply integrated in the community.
